GlowAesthetics – D2C Skincare Store with Custom Routine Quiz
Shopify skincare store with custom routine quiz generating 54% of new revenue
Visit live project →ClientGlowAesthetics Skincare
IndustryBeauty & Fashion
Year2026
Duration5 weeks
Challenge & Solution
The Challenge
GlowAesthetics customers felt overwhelmed choosing between 60+ clinical skincare formulas, leading to cart hesitation and high support inquiry volume.
Our Solution
Built a bespoke Shopify skincare store featuring an interactive routine quiz that prescribes customized AM/PM product bundles with Recharge recurring subscriptions.
Shopify Details
ThemeCustom Liquid Theme with Vue.js Quiz
Products80+ clinical formulations
Apps & integrations
Custom features
- 5-question interactive skin diagnosis quiz
- AM/PM routine personalized bundle recommendations
- Before-and-after image comparison sliders
- Recurring subscription replenishment discounts
Our Process
1
Skin Diagnosis Logic
Collaborated with dermatologists to develop 5-step diagnostic quiz
2
Quiz Architecture
Built interactive lightweight Vue/Liquid frontend quiz component
3
Subscription Setup
Implemented Recharge subscription replenishment with flexible cadences
4
Social Proof Integration
Integrated verified customer review galleries and before/after sliders
Results
54%Of new revenue generated via skin routine quiz
3.2xGrowth in monthly recurring subscription orders
40%Decrease in customer pre-sales inquiries
Tools & Technologies
“The custom routine quiz is our primary growth engine now. Over half of our first-time customers convert straight from the quiz!”Clara Sterling, Founder - GlowAesthetics